Discover Unparalleled Experiences in Seoul
This work is a branded travel film created for the Seoul Metropolitan Government in partnership with National Geographic.
It explores Seoul’s lesser-known experiences—from traditional crafts and cuisine to nature, fashion, and performance—revealing the city’s rich contrasts between heritage and modern life.
Through cinematic storytelling, the film presents Seoul as a destination where unexpected discoveries await the curious traveler.
Created by Finger Generation
Client: Genesis
Media: Digital, Billboard
Director: Sooyoung Hwang
Project Manager: Heeyoung Park
DOP: Hyungjin Lee
Writer : Gregory Curley